This installation speaks to the culture of the elevator as well as the culture of the Media Lab. The installation is an elevator key pad that changes it's position on the elevator wall throughout the day, making a full revolution in one day (thus the cgange in position is very slow.

The piece considers four aspects of our lives:
(1) Media Lab participants/scholars learn by interacting with their environment
(2) People express personal space very clearly in an elevator
(3) People often live within a temporal routine
(4) Our daily temporal routines are connected to the world at large

Screens guide individuals to places/things/people of interest.

New England Holocaust Memorial

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New York City Subway

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GOOD EXAMPLE: New England Holocaust Memorial

The memorial is six glass stacks. The number six represents the six million Jews killed and the six main concentration camps. The six glass towers have lower sections where six million numbers are etched into the glass in an orderly pattern, reminiscent of Nazi tattoos. Personal statements by Holocaust survivors are inscribed over the numbers at the base of the glass towers. People walk through the glass stacks as they visit the memorial. As they do so, they see their reflection in the glass as well as the city surroundings. The first and last word a memorial visitor encounters is "remember" written in English, Hebrew, and Yiddish. Notably, the memorial is on the Freedom Trail.

It's a good example because the typographic information enriches an already beautiful architectural element with meaning and symbolism.

BAD EXAMPLE: New York City Subway Stations